Paint the Town Pink & Black

 

To launch Magnum Pink & Black in the UK, I worked across a suite of comms around the idea of playful and sophisticated nights out. 

CLIENT  MAGNUM  YEAR  2014  ROLE  CREATIVE/ART DIRECTOR

A TIMEOUT PARTNERSHIP

I suggested we team up with Timeout to lend us credibility and content around our nightlife theme. We got to co-creatte two cover wraps and a bespoke night out planner on Timeout London's website. 

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BEST IN CLASS TWITTER

We worked with Twitter to create a configurator card, that used the Timeout data to enable users to find their perfect night out, without leaving a tweet. Twitter are now using this as a best in class example.

UNILEVER'S FIRST PROMOTED INSTA

We got to create Unilever's first promoted Instagram ad and the first ever promoted video. We created a series of beutiful laydowns that Instagram featured in their 'Best of the year showcase' at Cannes.

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