Paint the Town Pink & Black
To launch Magnum Pink & Black in the UK, I worked across a suite of comms around the idea of playful and sophisticated nights out.
CLIENT MAGNUM YEAR 2014 ROLE CREATIVE/ART DIRECTOR
A TIMEOUT PARTNERSHIP
I suggested we team up with Timeout to lend us credibility and content around our nightlife theme. We got to co-creatte two cover wraps and a bespoke night out planner on Timeout London's website.
BEST IN CLASS TWITTER
We worked with Twitter to create a configurator card, that used the Timeout data to enable users to find their perfect night out, without leaving a tweet. Twitter are now using this as a best in class example.
UNILEVER'S FIRST PROMOTED INSTA
We got to create Unilever's first promoted Instagram ad and the first ever promoted video. We created a series of beutiful laydowns that Instagram featured in their 'Best of the year showcase' at Cannes.